CODE: MP09 DURATION: 1 Week/ 2Weeks
CERTIFICATIONS: CPD
This course is available in the following formats:
Blended Live
Classroom
Request this course in a different delivery format.
Course Outcomes
Delegates will gain knowledge and skills to:
• Create different communication channels that match organisational goals
• Prepare visual and video inputs for audience interest and engagement
• Develop databases for organisational stakeholder management communications
• Ensure congruence of messages to different publics
• Use a variety of smart analysis tools to save time and gain fast advantage
• Explore and learn from the best case studies in the world and debate what could have been done better
At the end of this course you’ll understand:
Anyone and everyone in a company team who interacts with public relations, communications and digital audiences should attend this significant course. If your role is to engage profitably and to achieve great results for the corporation in terms of direct brand building and return on investment, then this is a vital course for you. The course is flexible in length depending on the delegate profile. It can be adapted for foundational, intermediate or senior professionals. If a particular sector focus is required, the trainer will adjust the content and case studies to suit the sector. This course is able to be adjusted for 1 to1 sessions or taught on site to Public Relations or Communications Departments during their working day.
