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CODE: NMP08
DURATION: 3 Days | 5 Days | 10 Days
CERTIFICATIONS: CPD
This course provides a strategic and technology-driven understanding of how organizations can prepare for, respond to and recover from crisis while protecting public trust and brand reputation. The course curriculum emphasizes on structured crisis leadership, communication governance, ethical use of AI, analytics and automation to enhance situational awareness and response capability. Participants will gain practical knowledge on integrating crisis management with digital communication strategies to ensure agility, credibility and transparency.
This course is available in the following formats:
Virtual
Classroom
Request this course in a different delivery format.
Course Outcomes
Delegates will gain the knowledge and skills to:
Understand the role of technology in modern crisis communication.
Craft authentic, transparent and effective communication during crisis to protect and rebuild reputation.
Apply predictive analytics and sentiment tracking to anticipate emerging risks and public reactions.
Evaluate post-crisis performance using metrics and impact analysis.
Apply ISO 22361-aligned frameworks for crisis preparedness and response.
Use AI tools for real-time monitoring and stakeholder engagement.
Design resilient communication systems to protect brand reputation.
At the end of this course, you’ll understand:
This course is designed for PR executives, crisis managers, executives in government, communication strategists, media strategists, brand managers and corporate leaders responsible for organizational resilience and crisis response. It is also important for NGOs and private organizations responsible for managing public image, stakeholder relations and rapid-response communication in dynamic digital environments.
✓ Modern facilities
✓ Course materials and certificate
✓ Accredited international trainers
✓ Training materials and workbook
✓ Access to online resources
