Strategic Digital Marketing & AI Powered Social Media Innovation

CODE: NMP01

DURATION: 3 Days | 5 Days | 10 Days

CERTIFICATIONS: CPD

  • Modern facilities
  • Course materials and certificate
  • Accredited international trainers

3 Days

₦300,000

5 Days

₦600,000

10 Days

₦1,200,000

Course Overview

This marketing course integrates the use of artificial intelligence and explores mastering the intersection of digital strategy and artificial intelligence to drive smarter, more impactful marketing outcomes. It focuses on how AI technologies such as predictive analytics, automation, and content intelligence can enhance social media strategy, customer engagement, and brand performance. The course ultimately equips professionals to lead marketing innovation, stay ahead of digital trends, and build sustainable competitive advantage through AI integration. Participants will explore how to use data-driven insights to craft targeted campaigns, personalize user experiences, and measure digital success.

Course Delivery

This course is available in the following formats:

Virtual

Classroom

Request this course in a different delivery format.

Course Outcomes

Delegates will gain the knowledge and skills to:

Understand key principles and trends in strategic digital marketing.

Analyze AI’s role in automation, personalization, and engagement.

Design AI-powered social media campaigns for optimal performance.

Evaluate analytics to measure impact and improve strategies.

Apply AI tools for content creation, scheduling, and monitoring.

Develop ethical, compliant digital marketing strategies.

Use emerging AI and social media innovations for competitive advantage.

Key Course Highlights

At the end of this course, you’ll understand:

  • Strategic foundations of digital marketing and business integration.
  • AI-driven transformation in automation, personalization, and engagement.
  • Designing and managing AI-powered campaigns across platforms.
  • Analyzing data to optimize social media and marketing performance.
  • Using AI tools for content creation, scheduling, and social listening.
  • Ethical and legal considerations in digital and AI marketing.
Who Should Attend

This course is ideal for marketing professionals, brand managers, digital strategists, and social media specialists who want to harness AI to transform their marketing performance. It is also valuable for business leaders, entrepreneurs, and communications professionals seeking to integrate data-driven innovation into their digital strategies. Whether you manage campaigns, analyze consumer data, or shape brand strategy, this course will help you leverage AI-powered tools to enhance engagement, efficiency, and competitive advantage in a rapidly evolving digital landscape.

Upcoming Course Dates

Delivery Format: Classroom & Virtual

Date: 11/05/2026

Location: Lagos

Delivery Format: Classroom & Virtual

Date: 13/07/2026

Location: Lagos

Delivery Format: Classroom & Virtual

Date: 23/11/2026

Location: Abuja

Strategic Digital Marketing & AI Powered Social Media Innovation

✓ Modern facilities

✓ Course materials and certificate

✓ Accredited international trainers

✓ Training materials and workbook

✓ Access to online resources

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