Future of Broadcasting: Digital Platforms, AI, and Engagement

CODE: NMP21

DURATION: 3 Days | 5 Days | 10 Days

CERTIFICATIONS: CPD

  • Modern facilities
  • Course materials and certificate
  • Accredited international trainers

3 Days

₦300,000

5 Days

₦600,000

10 Days

₦1,200,000

Course Overview

This forward-thinking course provides a detailed examination of the rapidly evolving broadcasting landscape, focusing on the seismic shift from traditional models to digital, on-demand, and AI-driven platforms. It examines how emerging technologies from artificial intelligence and machine learning to immersive media and data analytics are reshaping content creation, distribution, and monetization. Participants will analyze the strategies for building and sustaining audience engagement in an era of fragmented attention and algorithmic curation. The curriculum is designed to equip media professionals with the insights and tools necessary to innovate, compete, and lead in the next chapter of the broadcasting industry.

Course Delivery

This course is available in the following formats:

Virtual

Classroom

Request this course in a different delivery format.

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Course Outcomes

Delegates will gain the knowledge and skills to:

Integrate AI into broadcasting strategy.

Boost engagement with predictive tools.

Create seamless multi-platform experiences.

Ensure innovations meet global standards.

Measure content performance with data analytics.

Build adaptable, future-proof content strategies.

Apply ethical data and AI frameworks.

Key Course Highlights

At the end of this course, you’ll understand:

  • The shift from traditional broadcasting to multi-platform digital content ecosystems.
  • The role of streaming service, Over-The-Top platforms and social media in transforming content delivery.
  • AI in broadcasting, content personalization, automated production, meta dragging and streaming platforms.
  • Predictive analytics for audience engagement.
  • Monetization models for digital broadcasting, including ad tech, subscription models and hybrid strategies.
  • Ethical and regulatory considerations in AI-assisted broadcasting.
  • Practical exploration of tools such as Adobe Sensei, IBM Watson, YouTube Studio and real time analytics dashboards,
  • Case studies in digital broadcasting innovation.
  • Regulatory and ethical considerations in AI broadcasting.
Who Should Attend

This course is ideal for broadcasting executives, media managers, content strategists, and producers navigating the industry’s digital transformation. It is also highly relevant for platform managers, digital marketers, and technology officers in media organizations, as well as any professional involved in content creation, distribution, or audience strategy who needs to understand and leverage new technologies and engagement models to succeed in the modern media landscape.

Upcoming Course Dates

Delivery Format: Classroom & Virtual

Date: 18/05/2026

Location: Lagos

Delivery Format: Classroom & Virtual

Date: 03/08/2026

Location: Lagos

Delivery Format: Classroom & Virtual

Date: 07/12/2026

Location: Port Harcourt

Future of Broadcasting: Digital Platforms, AI, and Engagement

✓ Modern facilities

✓ Course materials and certificate

✓ Accredited international trainers

✓ Training materials and workbook

✓ Access to online resources

Download Course Detail

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