Menu
Menu
CODE: NAG06
DURATION: 3 Days | 5 Days | 10 Days
CERTIFICATIONS: CPD
This course explores the integration of data analytics and digital marketing strategies in agribusiness to enhance decision-making, customer engagement, and market competitiveness. Participants will learn how to leverage data from farm operations, market trends, and consumer behavior to develop targeted marketing campaigns, optimize pricing, and improve supply chain efficiency.
This course is available in the following formats:
Virtual
Classroom
Request this course in a different delivery format.
Course Outcomes
Delegates will gain the knowledge and skills to:
Use data analytics to improve agribusiness marketing decisions.
Apply consumer insights for targeted campaigns and pricing.
Leverage digital tools (social media, e-commerce, precision agri-tech) effectively.
Measure and optimize marketing performance with KPIs.
Develop strategies to boost sales, customer engagement, and supply chain efficiency.
At the end of this course, you’ll understand:
This course is ideal for agribusiness professionals, farmers, and students looking to use data for better marketing. Agribusiness managers will learn analytics for customer insights. Farmers and cooperatives will discover digital tools to boost sales. Agri-tech startups can apply data to improve platforms. Policymakers and extension officers will gain strategies for market outreach. Students and researchers will build skills in data-driven agricultural-marketing.Â