In today’s data-driven economy, organizations that leverage analytics strategically gain a powerful edge in decision-making, performance improvement, and innovation. This course is designed to help professionals understand how to align business analytics with organizational goals and develop an enterprise-wide strategy that transforms data into measurable value.

Through a combination of real-world case studies, interactive sessions, and practical tools, participants will explore key concepts such as data governance, analytics maturity models, predictive and prescriptive analytics, and how to build analytics capability across departments. The course also addresses how to communicate insights effectively to stakeholders for impact and strategic buy-in.