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CODE: NMP03
DURATION: 3 Days | 5 Days | 10 Days
CERTIFICATIONS: CPD
This course examines how intelligent technologies are reshaping customer engagement, service delivery, and retention strategies. It looks critically at key areas such as AI-driven customer insights, predictive analytics, chatbots, marketing automation, and personalized customer experience design. Participants will learn how to integrate AI and automation tools into CRM systems to enhance responsiveness, streamline operations, and foster deeper customer loyalty. By the end of the course, participants will be equipped to build data-informed, scalable, and human-centered CRM strategies for the digital era.
This course is available in the following formats:
Virtual
Classroom
Request this course in a different delivery format.
Course Outcomes
Delegates will gain the knowledge and skills to:
Understand how AI and automation transform CRM strategies.
Apply predictive analytics for customer insights and retention.
Leverage automation for personalized, scalable customer engagement.
Optimize CRM systems for improved customer loyalty and satisfaction.
Align CRM practices with digital-first business strategies.
Measure customer satisfaction and loyalty using real-time insights.
Develop AI-enabled CRM strategies that balance technology with human touch.
At the end of this course, you’ll understand:
This course is ideal for Customer Relationship Managers, Sales and Marketing Executives, Business Development Managers, and Customer Experience Professionals. It is also valuable for Digital Transformation Leads, Data Analysts, CRM System Administrators, and entrepreneurs seeking to leverage AI and automation to enhance customer engagement, optimize service delivery, and drive long-term client loyalty.
✓ Modern facilities
✓ Course materials and certificate
✓ Accredited international trainers
✓ Training materials and workbook
✓ Access to online resources
