Global PR Strategies in a Digital and AI-First Era

CODE: NMP12

DURATION: 3 Days | 5 Days | 10 Days

CERTIFICATIONS: CPD

  • Modern facilities
  • Course materials and certificate
  • Accredited international trainers

3 Days

₦300,000

5 Days

₦600,000

10 Days

₦1,200,000

Course Overview

This course explores how emerging technologies are transforming communication, reputation management, and stakeholder engagement across borders. It examines key areas such as AI-driven media monitoring, cross-cultural digital storytelling, data analytics for strategic communication, and managing brand reputation in real time. Participants will learn how to design and execute globally responsive PR campaigns that leverage automation, personalization, and predictive insights ensuring their organizations remain credible, agile, and influential in a rapidly evolving digital landscape.

Course Delivery

This course is available in the following formats:

Virtual

Classroom

Request this course in a different delivery format.

Course Outcomes

Delegates will gain the knowledge and skills to:

Design global PR strategies for digital and AI-first ecosystems.

Apply cross-cultural frameworks to enhance brand trust worldwide.

Align communication practices with global PR ethics codes.

Use AI to scale PR strategies across markets and regions.

Build resilient, consistent, and adaptive global communication strategies.

Use data and AI insights to track campaign results and improve global communication impact.

• Interact with a diverse set of professionals, and work in teams to sharpen your problem-solving skills

Key Course Highlights

At the end of this course, you’ll understand:

  • How to design and implement a globally consistent yet locally relevant PR strategy.
  • The application of AI tools for real-time media monitoring, sentiment analysis, and crisis prediction across diverse markets.
  • Methods to navigate cultural nuances and regulatory landscapes in international digital communications.
  • Strategies for leveraging data-driven insights to measure campaign impact and optimize ROI on a global scale.
  • Techniques to build and protect corporate reputation in an era of digital misinformation and rapid news cycles.
Who Should Attend

This course is designed for global PR leaders, corporate communication strategists, policymakers, and brand managers responsible for multinational communication strategies.

Upcoming Course Dates

Delivery Format: Classroom & Virtual

Date: 22/06/2026

Location: Lagos

Delivery Format: Classroom & Virtual

Date: 28/09/2026

Location: Lagos

Delivery Format: Classroom & Virtual

Date: 12/10/2026

Location: Port Harcourt

Global PR Strategies in a Digital and AI-First Era

✓ Modern facilities

✓ Course materials and certificate

✓ Accredited international trainers

✓ Training materials and workbook

✓ Access to online resources

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