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CODE: NMP14
DURATION: 3 Days | 5 Days | 10 Days
CERTIFICATIONS: CPD
Ethics, Trust-Building, and Brand Transparency in PR is a focused course that examines the principles and practices essential for maintaining credibility and integrity in modern public relations. The course content covers key areas such as ethical communication standards, stakeholder trust management, crisis transparency, and responsible use of digital media. It equips participants with the knowledge and tools to develop authentic communication strategies, uphold professional ethics, and foster long-term trust between organizations and their audiences in an increasingly transparent and connected world.
This course is available in the following formats:
Virtual
Classroom
Request this course in a different delivery format.
Course Outcomes
Delegates will gain the knowledge and skills to:
Apply ethical frameworks to strengthen PR practices.
Build transparent communication systems that foster credibility and stakeholder’s trust.
Integrate authenticity and accountability into brand storytelling and leadership messaging.
Align communication with global PR ethics standards.
Manage brand integrity in AI and digital-first environments.
Evaluate reputational risks arising from misinformation.
Foster stakeholder trust through responsible communication.
At the end of this course, you’ll understand:
This course is designed for PR professionals, communication strategists, corporate leaders, compliance officers, marketing executives, brand managers and senior executives responsible for ethical reputation management. It is also beneficial to policy advisors, NGO communication officers, and corporate governance professionals seeking to align brand communication with ethical standards.
✓ Modern facilities
✓ Course materials and certificate
✓ Accredited international trainers
✓ Training materials and workbook
✓ Access to online resources
